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IT'S A DOGG'S LIFE!

Snoop Dogg Enters the Pet Accessory Space with the Launch of Snoop Doggie Doggs..


Snoop Dogg, entertainment icon and entrepreneur, takes his iconic name to the next level with an exciting new brand venture – introducing Snoop Doggie Doggs, a new pet accessory line. Created in partnership with SMAC Entertainment and Little Earth Productions, Inc., a leading manufacturer of licensed fashion accessories and apparel, Snoop Doggie Doggs pulls inspiration from Snoop's lifestyle and encourages pet owners everywhere to spoil their dogs (and cats alike) to live like royalty in their everyday lives.


The extensive lineup of dog apparel, plush toys, bowls, leashes, and more – which is also available to our feline friends – is not only reminiscent of Snoop's most iconic looks, but will also have your pet strutting their stuff during their daily walks. Available beginning today, Tuesday, November 15th, the new Snoop Doggie Doggs brand is now shoppable exclusively at SnoopDoggieDoggs.com and Amazon's store. With a variety of collections, including "Off The Chain," "Boss Lady," and "Throw a Dogg a Bone," Snoop Doggie Doggs caters to every pet personality with elevated and unique pieces that are designed to stand out among the rest.


Launching to the US ahead of peak holiday shopping season, Snoop Doggie Doggs apparel products will range in size XS – XL, as well as the 'big dog' size, with the entire lineup retailing from $14.99 to $99.99.

"If my dogs ain't fresh I ain't fresh. These dogs and their apparel are a reflection of Tha Dogg himself, so they gotta look the role of a Top Dog, ya dig?!?!" said Snoop Dogg.

As the holiday season quickly approaches, Amazon was the perfect retailer to collaborate with on the launch of Snoop Doggie Doggs. The well-known and well-loved store will provide consumers across the US the ability to shop the entire Snoop Doggie Doggs collection just in time for the holidays, with fast, free Prime delivery.


For more information on Snoop Doggie Doggs and to shop the new collection while supplies last, please visit SnoopDoggieDoggs.com and Amazon's store, and follow the brand on social media @snoopdoggiedoggs on Instagram, Facebook, Pinterest and YouTube.

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