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HOLOVERSE TO AUCTION FIRST-OF-ITS-KIND DA VINCI HOLOGRAM

The world's first Leonardo Da Vinci NFT in a 670 million pixel hologram is set to go to auction..


MakersPlace, the premier marketplace for rare and authentic digital artworks, today announced that The Holoverse, the first company to tokenize historical masterpieces with rights and make them into holographic NFTs, is releasing a first-of-its-kind holographic NFT of Leonardo da Vinci's masterpiece, La Bella Principessa, which will be auctioned on April 21, 2022 with a starting bid at $100,000. Using this groundbreaking technology, Old Master artworks can now be viewable, when people do not have access to the originals.


The auction winner will own the first-ever HoloNFT of Leonardo da Vinci's masterpiece, La Bella Principessa, a portrait of a young Milanese aristocrat in beautiful renaissance dress, which will be on display at a world-renowned museum in Italy this fall. The HoloNFT comes in digital and physical formats. The original canvas is scanned into a multi-gigabyte photogrammetry image that enables the viewer to zoom in and experience the work in more detail than the naked eye could see. The unique 1:1 hologram will be encased in a crystal case (73cm x 73cm x 12cm), viewable in daytime and night, and will be delivered and installed with white glove service.


The hologram is slightly larger than the original, as it improves the performance and visual impact (50cm x 35cm). The hologram is generated by rotation at very high speed (900 rotations per minute) of four blades containing 256 micro LEDs and microprocessors, which use an algorithm to compose the work in the air.


Explore La Bella Principessa by Leonardo da Vinci by visiting a special microsite created for this viewing experience, and learn more about the art history on our blog.

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