Hackett London announces new campaign with legendary British racing driver and Formula 1 world champion, Jenson Button..
Under the concept Embrace the curves of life ex British Formula 1 driver Jenson Button is front the new AW21 collection campaign for Hackett London.
The heritage/fashion menswear brand prides itself on highly skilled tailoring and styles
with the new range featuring some of the brands best-sellers (or hero products) with a distinctive touch to keep classics fresh and up-to-date as well as exciting new renditions.
Inspired by the importance of living each day with boldness and shot at “Brands Hatch”, the race circuit where the British driver raced during his professional career, this campaign unifies the spirit and elegance of both, Hackett London and Mr. Button.
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